Tender Buttons by Rebecca Mqamelo

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Feel empowered, they said.

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Writing from liminal spaces – technology, creativity, grassroots economics, womanhood.
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Feel empowered, they said.

On uplifting women, PFPs and my feminist education coming out at last.

Rebecca
May 4, 2022
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Feel empowered, they said.

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Women PFP NFT projects

I saw a tweet the other day that elicited such a strong reaction in me that I felt compelled to whack together this brief commentary. Sometimes 140-character rants just don’t satisfy the itch.

Here is said tweet:

Twitter avatar for @RAnSacks
RachaelSacks.eth 🤗 is in NYC @RAnSacks
Anyone want to give a soundbite on how web3 has empowered you as a woman?? I’m writing an article
3:33 PM ∙ May 3, 2022
258Likes25Retweets

Some of the answers are really inspiring – like this one, for instance:

Twitter avatar for @shannonewing
Shannon Ewing @shannonewing
@RAnSacks The #SatoshiIsFemale movement changed my thinking about the p2p ethos of Web3 and the (communal) power of feminine energy. Our "soft" skills are often overlooked in corporate structures, but in Web3, they power/inspire the technology — just look at DAOs. 👏🏾
6:33 PM ∙ May 3, 2022

… or this one:

Twitter avatar for @cropcircle_eth
cropcircle.eth 👽🌾🇵🇭 @cropcircle_eth
@RAnSacks As a woman, I’ve pursued “traditionally feminine” career fields like education and healthcare… but Web3 has reminded me that my skills with creativity and community have intrinsic value, and deserve not only to be cultivated but celebrated. Having it all finally feels possible.
4:10 PM ∙ May 3, 2022

Here are dozens of women singing praise to an industry that has seemingly released them from the shackles of corporate life; has scrubbed away the muck of misogynist market dynamics; has validated them as wise contributors in a new technological order; has clothed them (sometimes literally), and generally changed the trajectory of their lives for the better. Something to celebrate, no?

Yes. And herein lies the irony. 

Who’s empowering who?

Whenever I hear the narrative that “women have been empowered by X”, I question why we don’t similarly say “X has been empowered by women.”

The one suggests a unidirectional flow of value, a paternalistic “hand me down”, while the other acknowledges symbiosis and subsequently the creation of more than the sum of parts (see my notes on gifting.)

I think society has a strange way of wrapping stories around causality.

Consider, for instance, the unquestioned fact that women are empowered through education. “Educate a women, educate a nation” goes the mantra. 

Yet you will also find no shortage of evidence that points to the educated woman as the “magic multiplier”. (Translated to degenspeak, that means she is a yield farmer of generational value).

Why then, do we frame empowerment as a zero-sum act dolled out by some benevolent entity? That “X” has empowered women suggests that women were not powerful before X. 

In the context of web3, women have borne the brunt of emotional labor, community building, and vision channeling well before the market imbued financial value to pretty pictures of bossy girls. (Seriously, am I the only one who finds these “women-centered” NFT projects a little, well, sus? That we must assert our value through replicable static images of the feminine archetype seems deeply ironic to me – Marx must be turning in his grave.)

Web3 has not empowered women so much as women have empowered web3. 

Culture, community and belonging are the original moats. Here I will turn to my friend Erikan Obotetukudo who says it best:

I’m going to exercise the selfish luxury of leaving it there (part of the experiment of this Substack is eschewing the need to please some hypothetical audience). Ping me when the obese, wide-nosed, hairy legged PFP project hits the market. 

Until then, let us be empowered – and empower – through the simple fact of our own brilliance.

P.S while you’re here, Values Index and Women in Blockchain have launched a project to bring transparency to compensation in web3. Fill out the anonymous survey, and see the results here.

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